Science-backed · Non-restrictive · Practical
Hunger vs craving: a 60-second check
You do not need a perfect label to eat—but naming the pattern helps you choose tools that actually match the problem.
Three questions
When did I last eat protein? Am I tired or stressed? Would multiple foods work, or only one specific thing?
If multiple foods work
Lean toward hunger—eat a balanced mini-meal.
If only one food will do
Lean toward craving cues—address state change first, then decide if you still want it on purpose.
Decode cravings without another diet
CraveShift uses food science and neuroscience to explain why you want what you want—and offers smart pairings that satisfy without a shame spiral. Built by PhD researchers.